Limited Edition Indica Vista launched
Tata Motors celebrated the 10th anniversary of the launch of the Indica on December 30 by introducing the limited edition Indica Vista. The car comes with an all-new colour combination – porcelain white with a black roof. The exteriors wear alloy wheels, gold finished grill garnish, golden emblems and mascots and a specially designed number plate. The interiors have a more premium look and incorporate a new integrated music system, new seat fabrics in a double-stitched pattern and subtle touches all around.
In the first decade, close to 940,000 Indicas were produced and the platform has spawned off close to 1.2 million vehicles. The Indica has remained a best-seller throughout the industry figuring in the top 3 selling list of cars for most of the years. It achieved a peak sale of 144,690 units in 2006-07, and the new generation Indica Vista was launched in August this year to a continuing pull even in today’s depressed market conditions.
The Anniversary Quadrajet Diesel Indica Vista is priced at Rs. 504,045 and the Anniversary Safire Petrol Indica Vista at Rs. 415,263 (both ex-showroom Delhi).
Tata Motors is India’s largest automobile company, with revenues of $8.8 billion in 2007-08. Through subsidiaries and associate companies, Tata Motors has operations in the UK, South Korea, Thailand and Spain. Among them is Jaguar Land Rover, a business comprising the two iconic British brands. It also has a strategic alliance with Fiat.
With over four million Tata vehicles plying in India, Tata Motors is the country’s market leader in commercial vehicles and among the top three in passenger vehicles. It is also the world’s fourth largest truck manufacturer and the second largest bus manufacturer.
Tata cars, buses and trucks are being marketed in several countries in Europe, Africa, the Middle East, South Asia, South-East Asia and South America.