JK Tyre & Industries Ltd., a pioneer of radial tyres in India, has added another feather to its cap by receiving the “Brand of the Year” Award at the 2015 World Branding Awards ceremony held in London. JK Tyre is the only Indian brand selected for the awards presentation this year.
Speaking on the occasion, Dr. Raghupati Singhania, Chairman and Managing Director, JK Tyre & Industries Ltd., said: “We are pleased to receive the World Branding Forum’s Brand of the Year 2015 Award. For the brand ‘JK Tyre’ winning this award at the World Branding Award celebrations is a strong validation and a testament of the hard work that has gone into building JK Tyre as a great brand and making it a household name. Selection of JK Tyre through rigorous evaluation, assessment and voting process is a true reflection of the inherent brand strength of JK Tyre. I would like to thank and congratulate my entire team for their unstinted efforts that have helped JK Tyre receive such an accolade. This award is an encouraging step towards JK Tyre’s continuous endeavor to be the preferred tyre brand globally”.
The World Branding Forum is a registered global non-profit organisation. It aims to advance the standards, skills and education of the branding community for the betterment of the industry and consumers. Winners of the World Branding Awards are uniquely judged through three streams – Brand Valuation, Consumer Market Research and Public Online Voting.