With an objective to propagate water conservation, CASE Construction Equipment, a brand of CNH Industrial has launched Jal Sanchay Water Conservation and Rejuvenation of Traditional Water Body initiative at Sanjay Jalashay in Pithampur. As a part of its CSR initiative, the project aims at working together with the local communities to conserve water.
The project was inaugurated in the presence of Nina Verma, Member of Legislative Assembly, Dhar, Alok Singh, District Magistrate, Dhar, Sanay Vaishnav, President Nagar Palika, Pithampur, Satyanarain, SDM and Vinod Rathor, Pithampur Tehsildar, Union President, Secretary. Also present on the occasion were Satyendra Tiwari, Plant Head, CASE Construction Equipment India, Pithampur along with other CASE employees.
The Jal Sanchay project will help in renovation of Sanjay Jalashay, conservation and storage of excess run-off water from catchment as well as improvement in sanitary conditions around water bodies and its management. Additionally, there will also be plantation around the pond to improve ecosystem, establishment of vegetative cover through plantation and grass seeding in adjoining drainage areas to minimize silt erosion and repair of earthen embankment and sump well to prevent seepage and provide greater stability. There will be construction of two pakka ghats for safe access to the local community near the water treatment plant towards NH-3 and on the opposite side of the water treatment plant.
Commenting on the occasion, Satyendra Tiwari said: “Over the decades, CASE Construction has always been at the forefront of serving society and contributing in building communities in every possible way. We believe in not only driving conversations about the issues that matter but also work towards an effective solution. The ‘Jal Sanchay’ project is another innovative effort in the direction of leveraging our reach and network to spread awareness and find solutions for a critical issue affecting each one of us. With this initiative we want to aid the government’s target of providing clean water to all by 2024. Water is a limited natural resource and through our initiative we aim at spreading awareness and knowledge about the significance of water conservation for a safe and secure tomorrow.”
CASE has also undertaken many green initiatives near its Pithampur plant including implementation of a “Tree Plantation Project” under which 5000 saplings have been planted on a stretch of divider, measuring approximately 4.5 km in front of the manufacturing plant.