CASE Construction Equipment, a brand of CNH Industrial, has launched its much-awaited CX220C crawler excavator in the Indian market. The 22-ton excavator is ‘made in India’ at CASE’s state-of-the-art manufacturing plant at Pithampur in Madhya Pradesh. With the introduction of the new product, the brand further strengthens its position as one of the country’s leading brands in the construction equipment industry.
The CASE CX220C is specially designed for the toughest applications. The machine is equipped with a powerful and reliable FPT Industrial engine to ensure high productivity with low fuel consumption. Ideally suited for stone quarries, road works, general construction and earthworks, the product will be commercialized in the Indian sub-continent and across Asian and African markets from launch.
“CASE India embarks on a new journey with it’s made in India excavator. With the launch of our new product today, we have expanded our offering to include the largest segment in the Indian equipment market. As one of the biggest construction equipment markets and one of the fastest growing economies in the world, India forms a key part of our growth strategy. We are committed to this market and are growing consistently in terms of our product portfolio, manufacturing capabilities and customer touchpoints”, said Raunak Varma, Country Manager, CNH Industrial India.
He added: “Our excavator is customized for our region’s specific requirements and comes with CASE’s promise of strong performance and efficient technology. The CX220C is testament to our philosophy of constant innovation, advanced technology integration and exceeding customer expectations.”
Speaking at the launch, Sandeep Mathur, Brand Leader, CASE India, said: “At CASE India, we have always endeavored to provide innovative machines and the new CX220C Excavator is another step in this direction. With our range of compactors, graders, backhoe loaders and dozers, we are already in a strong position in the construction segment and the new excavator will help to consolidate CASE India’s competitiveness in the crawler excavator segment as well. With so many satisfied customers across the country choosing our machines, we are confident that the CX220C excavator will be a game changer for India and will become the epitome of excellence,” he added.
The CX220C excavator was first showcased at EXCON 2019. Prior to the market launch, CASE India conducted roadshows across the country to offer customers first-hand experience of the equipment. During the roadshows, the CASE team demonstrated the superior quality, high precision and advanced features of the CX220C. CASE has also announced a rental service for its customers who want to try the equipment for a short period of time before purchase.