The renowned German truck and bus tyre manufacturer Continental recently inaugurated its first showroom in Uttarakhand for heavy commercial vehicle tyres. It celebrated the inaugural ceremony with the launch of Anand Automobiles at Rudrapur.
Aimed at creating a unique customer experience for Continental truck and bus tyres, the showroom is strategically located on the National Highway 87 for maximum customer footfall.
Ms. Mallika Rawal, National Marketing Manager, Truck Tyres Division, said on the occasion: “At Continental, we are focused on developing tailor-made products according to the customers’ needs and requirements by forging strong bonds with them. Rudrapur is an important transportation and industrial hub in Uttarakhand and, with the opening of this showroom, we want to be more accessible to the customers located in this belt.”
With more than 40 years of experience in tyre trade, the Proprietor of Anand Automobiles, Mr. Lalit Jhunjhunwala, was excited at this long-term association with Continental. During the interaction with customers at the launch function, he said: “The truck tyres of Continental are amongst the best in the industry with maximum customer satisfaction. We have been steadily growing with the brand due to the exceptional product performance as well as the regular support that we receive from them.”
The inaugural event saw a gathering of prominent fleet owners of the region along with the Continental sales and marketing team. Concurrently, a small session was held at which Mr. Ajay Verma, Customer Service Head of Continental, briefed the gathering on air pressure monitoring and better tyre maintenance.
The showroom has a pleasant ambience and an interesting display of latest Continental truck and bus tyres.