ACMA Auto Components Aftermarket Show, Indore
Benu Walia, Director of Marketing at Dagna Distribution Pvt. Ltd., highlighted their participation at the Indore Aftermarket show as a significant platform to showcase their range of auto parts for entry-level and high-end cars. Dagna Auto Parts specializes in rubber and rubber-to-metal bonded antivibration components such as suspension parts, control arm bushings, engine mounting hydro mounts, and gear mounts. They cater to various segments, including mainstream brands like Maruti and Tata, as well as premium brands like Audi, BMW, and Mercedes. Dagna ensures their products meet OEM specifications and emphasizes the importance of using quality parts to dampen vibrations and maintain safety. They have experienced substantial growth with a strong presence pan India, working closely with distributors, retailers, and mechanics to educate them about their products. Benu Walia expressed gratitude for the opportunity the exhibition provided in terms of visibility, creating a brand image, and differentiating themselves from local players. They are focused on maintaining non-overlapping distribution channels and are headquartered in Gurgaon.