30
MOTORINDIA
l
April 2012
“As a leading body manufacturer
in the Middle-East, MCV is one
of Daimler Buses’ most important
body-building partners worldwide.
Thanks to our efficient cooperation,
we are able to set up an integrated
production concept of chassis and
body here at the Pune plant which
ensures the best quality for our cus-
tomers”.
The long-term business relation-
ship between MCV and Daimler
Buses commenced in 1995. Since
then MCV has constructed over
15,000 bus bodies on Mercedes-
Benz chassis which are successfully
operating in some of the most de-
manding territories in the world.
Said Mr. Karim Ghabbour, MCV
President: “We are fully focussed
on the complete integration of our
business into the Indian manufactur-
ing infrastructure. We consider the
members of the Indian supply chain
as one of the most capable in the
world. We have introduced Indian
sourced materials and components
into our purchasing programme
from day one of our operations.
We are currently introducing robust
personnel training programme to
ensure that the incoming MCV In-
dia workforce rapidly develops and
maintains the skills and techniques
we consider necessary to meet the
high level of quality that will be
required by the even more demand-
ing market here. We will not leave
any stone unturned in support of our
business partner Daimler Buses as
will jointly strive to meet the current
and future requirements of the bus
operations in India.”
MCV’s business operation is driv-
en by strict computer-based control
systems and procedures, essential to
manage its annual production capac-
ity of 6,000 units at the company’s
modern factory in Egypt. Further,
as the company has progressed with
the establishment of MCV India, the
proven practices and processes used
in its factory in Egypt have been re-
produced in India. “The principles
of design and standard of quality ap-
plied by MCV follow the most strin-
gent international standards, setting
benchmarks of excellence in the
markets we serve. Our design prin-
ciples target a process of body and
chassis integration which results in
maximum strength with minimum
weight”, added Mr. Ghabbour.
Power-packed performance
Built with high quality compo-
nents, the Mercedes-Benz City Bus
is backed by stringent Mercedes-
Benz quality, and at the same time
it offers an unmatched economic
package for the customers. “In line
with Mercedes-Benz Buses’ core
values – safety, quality and profita-
bility – we have selected the O500U
1826 LE chassis for the City Bus.
The chassis is performing success-
fully in many countries across the
world, including Brazil, South Afri-
ca and Australia”, said Mr. Srinivas
Chilukuri, General Manager - Buses
(Sales & Marketing).
The low-entry City Bus is pow-
ered by a proven and robust 7.2 litre,
six-cylinder, OM 926 Diesel engine
with 252 hp and 900 Nm torque
which features a highly economical
drive system using BlueTec diesel
technology. It offers a wide choice
vehicle zone
“We will not leave any stone
unturned in support of our busi-
ness partner Daimler Buses as
will jointly strive to meet the
current and future requirements
of the bus operations in India.”
– Mr. Karim Ghabbour