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MOTORINDIA
l
February 2012
Fuso Canter and Fighter platforms.
All new trucks meet the Indian BS
III emission requirements. The
trucks have been developed in In-
dia, for India and by specialist em-
ployees from India. Since a truck is
an instrument with which a trucker
works, the money earned out of it is
important. The more the truck costs,
the more is the calculation involved;
the less it costs, the more the trucker
earns, he added.
Trucks developed for India
BharatBenz trucks have been de-
veloped with the objective to create
specific products for the Indian mar-
ket. One key to success is to com-
bine high performance of the trucks
with fuel efficient consumption.
“Our trucks will have optimum
fuel efficiency and are technically
evolved and designed to deliver
better operation costs per ton/km.
BharatBenz trucks will offer our
customers superior Total Cost of
Ownership with better value for
money. And the truck drivers will
experience a new dimension in
terms of handling the vehicle, cabin
space and ergonomically seating,”
said Mr. Aydogan Cakmaz, Vice
President, Product Engineering,
DICV.
The engine capacity on offer in
these trucks is in the range of 170
to 300 hp. BharatBenz has access to
Daimler’s whole range of engines,
which could see them increase the
range to over 400 hp. However, the
company is clear that it does not
want to over-engineer and over-
power at the moment because power
in India comes with a price. If the
customer demands a higher hp, the
company has it ready in its portfolio.
Extensive testing
The company has been involved
in extensive testing of its trucks,
covering 40 lakh km under rigorous
testing conditions. Mr. Llistosella
said: “Testing trucks is the base for
satisfying customers and 40 lakh
km (of testing) is a lot. We don’t
test with the customers, we test with
ourselves. Testing is our business,
not the customers’ business.”
The testing has been done in the
company’s state-of-the-art test track
which is of world class standard and
also on Indian roads for practical
sneak preview
From left, Mr. V.R.V. Sriprasad, Vice President Marketing, Sales and After Sales, Mr. Aydogan
Cakmaz, Vice President, Product Engineering, DICV, and Mr. Marc Llistosella
“Testing trucks is the base
for satisfying customers
and 40 lakh km (of test-
ing) is a lot.”
– Mr. Llistosella