Page 60 - MOTORINDIA Jan 2012

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MOTORINDIA
l January 2012
Step into the world where
engineering
benchmarks
have been set, to be raised
again and again, by a light en-
gineering conglomerate with
50 manufacturing plants in
India. The auto component
manufacturing companies of
the Amalgamations Group
work with practically every
OEM in India. Some of them
were started in the 1950s,
to bolster India’s import
substitution requirements.
Amalgamations is a group that
competes with itself in engineering
excellence. It keeps on accelerating
its pace through technology leader-
ship, manufacturing superiority and
global support. Its technological in-
novativeness and initiatives on new
product development have contrib-
uted to its strong equity around the
world.
As a business philosophy, the
group companies maintain a lead-
ership status by focusing on new
generation technologies. A carefully
calibrated strategy of the product-
market matrix has enabled sharp
products & components
focus on the product range, R&D
capabilities and new technologies,
besides sales and distribution. These
initiatives have enabled the group to
build a sound technology platform,
with strong in-house capabilities.
The Amalgamations Group has
46 companies and 50 manufacturing
plants with a presence in manufac-
turing, trading & distribution, plan-
tations and services.
Simpson & Co. Ltd.
Simpsons pioneered road trans-
portation in India with building
coaches and carriages in 1840 and
later motor-cars, steam passenger