Story by Hardik Narula | Photos by U. Abhilash
India’s electric vehicle (EV) landscape is experiencing a profound transformation, and at the forefront of this revolution stands Euler Motors, a company driven by a compelling vision to electrify the commercial vehicle sector. In this comprehensive company profile, our EV Consultant Hardik Narula delves deep into Euler Motors, exploring their background, vision, unique selling propositions, and future prospects, all while infusing personal insights from an exclusive interview with the founder and CEO, Saurav Kumar.
A Dynamic Beginning
Euler Motors was born out of a vision to accelerate the transition to electric mobility in India. Founded by Saurav Kumar, a passionate computer science engineer with roots in Bihar, the company’s journey began with the belief that EVs could be more than just a mode of transport; they could be a driving force behind economic and environmental change.
A Vision for Sustainable Mobility
Euler Motors’ vision is crystal clear: to lead the electric vehicle movement in India, not as a conventional EV manufacturer but as a trailblazer pioneering an ecosystem-led technology approach. This approach extends across product innovation, charging infrastructure, mobility solutions, servicing, and financing.
The founder and CEO, Saurav Kumar, known for his humility and unwavering passion, has set a high standard for the company. He believes that the stars align when purpose and perseverance meet. This alignment is evident in Euler Motors’ relentless commitment to a sustainable future.
Unique Selling Propositions
At the heart of Euler Motors’ success lies their unique value proposition. The company’s flagship product, the Euler HiLoad EV, exemplifies their commitment to innovation and practicality. With a staggering payload capacity of 688 kg, it outperforms competitors in the electric 3-wheeler cargo segment by a substantial margin. The HiLoad EV boasts a 13 kWh liquid-cooled battery pack with ArcReactor technology, delivering a real-world range of 110- 120 km and a peak torque of 88.55 Nm.
But what truly sets Euler Motors apart is not just these impressive numbers; it’s their holistic approach to electric mobility. The company offers fast charging that can cover 50 km in just 15 minutes, making it ideal for commercial applications. At-home charging solutions with a 3.3 kW charger, accessibility to public charging stations, and a “Charge on Wheels” 24/7 mobile charging assistance service ensure that customers have a hassle-free charging experience.
Moreover, Euler Motors is not just about selling vehicles; it’s about offering an end-to-end solution. Their Shepherd application provides real-time vehicle tracking, charging status updates, booking of charging stations, and maintenance alerts, reflecting their dedication to customer convenience and satisfaction.
Future Prospects
Euler Motors has a clear path to the future. As battery and component technologies advance and economies of scale come into play, the company envisions even more cost-effective EVs entering the market. With a widening range of EVs, Euler Motors is poised to lead the charge toward mass EV adoption.
Founder and CEO: The Driving Force
During our interview with the founder and CEO, Saurav Kumar, his passion for robotics and automobiles, combined with his calm and composed demeanor, left a lasting impression. His roots in Bihar and his belief in destiny further exemplify the unique journey that brought him to the helm of Euler Motors.
He patiently shared his insights, emphasizing that the true measure of an electric vehicle is not just its upfront cost but also its Total Cost of Ownership (TCO). His words resonated with the company’s mission to present a rewarding, superior alternative to traditional mobility that’s not only good for the planet but also for business and people.
In his own words, “stars align” when it comes to electric mobility, and Euler Motors is diligently aligning the stars to drive India’s electric commercial vehicle movement.
Conclusion
Euler Motors stands as a beacon of change in India’s electric vehicle industry. Their journey is marked by innovation, sustainability, and a relentless commitment to the future. As they continue to redefine the possibilities of electric mobility, one thing is clear: Euler Motors is pioneering a movement that will shape the future of commercial transportation in India and beyond.
The Product: Euler HiLoad EV
In the realm of electric vehicles (EVs), where innovation and sustainability are the driving forces, the Euler HiLoad EV emerges as a beacon of progress. With a relentless focus on transforming the landscape of commercial transportation, Euler Motors has created a ground- breaking solution that not only sets new standards but also aligns with the evolving needs of businesses and the environment. In this product spotlight, we delve deep into the specifications, benefits, and real-world experience of the Euler HiLoad EV.
A Payload Revolution
At the core of the HiLoad EV’s prowess is its exceptional payload capacity. With a staggering 688 kg load-carrying capacity, this electric cargo three-wheeler redefines the possibilities of commercial transportation. When compared to other 3-wheel cargo vehicles in its class, Euler Motors’ HiLoad EV boasts a remarkable 30% more loading capacity, making it an ideal choice for businesses looking to maximize their efficiency and profitability.
Empowering Performance
The HiLoad EV doesn’t just carry more; it performs better too. Equipped with a 10.96 kW peak power output and a torque of 88.55 Nm, it accelerates seamlessly, ensuring smooth and efficient operations. The real-world range of 110-120 km* ensures that it can tackle the demands of intra-city transportation effectively.
Efficiency That Counts
One of the standout features of the HiLoad EV is its impressive efficiency. Thanks to a 13 kWh liquid-cooled battery pack utilizing ArcReactor technology, it not only covers substantial distances but also offers significant cost savings. Reduced maintenance, minimal moving parts, and lower running costs make it an economical choice for businesses, a fact further underscored by an ARAI certified range of 170 km on a single charge.
Charging Made Easy
Charging an EV can be a concern for many, but not with the HiLoad EV. Euler Motors understands the importance of hassle-free charging. The HiLoad EV offers fast charging capabilities, allowing you to cover 50 km in just 15 minutes, making it perfect for commercial applications. With a 3.3 kW at-home charger and access to public charging stations, recharging is convenient and efficient. Additionally, the “Charge on Wheels” service ensures that you have 24/7 mobile charging assistance, eliminating any downtime.
A Personal Touch
Beyond the numbers and specifications, what truly sets the Euler HiLoad EV apart is the personal experience it offers. Having had the opportunity to test this innovative vehicle, it’s clear that Euler Motors has crafted a product that aligns with real-world needs.
The HiLoad EV is not without its flaws, but it represents a significant step forward in the world of commercial EVs. Its practicality, lower maintenance, and cost savings compared to traditional internal combustion engine vehicles make it a compelling choice for businesses of all sizes. During my experience, I found it to be a robust, reliable, and efficient companion for short to medium-distance logistics.
Conclusion
The Euler HiLoad EV is more than just a vehicle; it’s a testament to the future of commercial transportation. With its exceptional payload capacity, impressive efficiency, and ease of charging, it not only meets but surpasses the demands of businesses in India’s dynamic market. Euler Motors has taken a significant stride toward a sustainable and efficient future, and the HiLoad EV is a clear example of their commitment to driving change in the commercial transportation sector.
As the world seeks greener and more economical alternatives, Euler Motors’ HiLoad EV stands as a powerful testament to the possibilities of electric mobility in the commercial space. It not only offers businesses a competitive edge but also contributes to a cleaner and more sustainable future.
*Real Range: The actual estimated distance your electric vehicle will cover in one full charge, considering median driving conditions and the rated payload. Median driving conditions include acceleration and deceleration rates, battery health, road and traffic conditions, and operating temperature. The certified range exceeds the “Real Range” because it is measured based on the certification body’s baseline criteria of IDC (Indian drive cycle) with nominal payload and brake application.