GS Caltex India, a 100 per cent owned subsidiary of GS Caltex of South Korea, is a known name in premium lubricants. The company owns warehouses at strategic locations across India to service distributors and industrial customers. Currently, GS Caltex is rejoicing the spurt in the construction, mining and infrastructure sectors. It is also happy that policies that guide industries are much clearer, and the company executives strongly believe that this could be the sole reason why companies are investing in the relevant projects and, in turn, are turning to trusted brands in lubrication for smart solutions.
ExpertSpeak – Mr. Rajesh Nagar, MD & CEO, GS Caltex, observes: “As far as construction and mining segments are concerned, we are already equipped with and ready for the norms which will be enforced by 2020. We already have products and technology to support even Euro 6 engines. More and more, the product line is moving towards synthetic lubricants, even in construction and mining which are the known users of high-value lubricants.”
Market Ready – While the industry is occupied with manufacturing products that are smart, intelligent and which are geared for high-productivity, it is the synthetic lubricants which are being much sought after as a key solution according to the market experts.
Mr. Nagar agrees: “The new generation equipment needs synthetic lubricants for long drain intervals and for better efficiency because they cannot afford any down-time in this industry. Synthetic lubricants are going to be the dominant component of servicing of the construction equipment.”
Roadmap Ahead – GS Caltex promises synthetic lubes that boast of ‘superior performance’. Mr. Nagar adds: “They bring down the wear and tear, and down-time. If a customer changes the mineral-based oil in 2000 hours, usage of synthetic lubricants will double or even triple that time.”
According to him, the more advanced engines and technologies are entering the market, the faster the lubricant manufacturers must have their products and technology ready to support them.
BizScope – GS Caltex can legitimately rejoice the current boom not only in the CE sector but the stricter norms that will soon become mandatory because oil consumption in construction and mining sectors is indeed huge. He says: “In the next 15-20 years, the market is going to explode because India needs huge investments in the infrastructure sector. This is the onset of an exciting journey because there is a huge scope of work in the road construction sector, building ports and airports, and even housing.
Challenge – Though synthetic lubes have been available in the market for almost two years for purposes of transmission and for Euro 6 compatible engine oils, the main challenge is the fuel, especially for utilization in synergy with the Euro 6 technology. Mr. Nagar says: “Right now, India is not geared up. Our refineries, though, are working towards giving the industry Euro 6 compatible products. But if the fuel available right now is not Euro 6 compatible, lubricants cannot go a long way in protecting the environment.”
GS Caltex is all ready to smoothen the way to a better future that is cleaner, greener and smarter.