Irizar-TVS, a joint venture of Ashok Leyland Ltd., Irizar S.Coop., Spain, and T.V. Sundram Iyengar & Sons Ltd., is setting up India’s largest and most modern bus manufacturing facility. This is the third bus body building facility of Irizar-TVS coming up at Vralimalai near Trichy at an estimated cost of Rs. 35 crores. The state-of-the-art bus manufacturing facility is being set up on 15 acres land with 2,10,000 sq. feet built up facility, and it will roll out buses by June next from this facility.
Mr. N. Subramanian, President, Irizar-TVS, told MOTORINDIA that currently the company has limited presence in the luxury segment and that it is quite confident the new facility would help it in establishing a brand name for Irizar-TVS in the luxury bus segment.
Irizar-TVS Ltd. was established in early 2001 with equal equity participation of the three parties. The company has capac
ity to manufacture buses for all applications, but concentrates mainly on luxury and institutional segments, apart from export to the Middle-East and African countries effected through Ashok Leyland Ltd. Currently, more than 80 per cent of the production goes for export and the balance 20 per cent for the domestic market.
Globally, Irizar is one of the leading luxury coach makers with market leadership in Spain. It is Europe’s second biggest producer by volume, and is commercially active in 71 countries. The company has produced some award winning luxury bus designs like Intercentury and Irizar PB.
Irizar has been actively involved in developing products to suit the Indian market. It has already transferred the technology for manufacturing the Intercentury model which will be launched in the Indian market very soon. The bus will be built on Ashok Leyland’s 260 hp 12 metre bus chassis.
Irizar-TVS has built nearly 10 buses on the Intercentury platform and they are being road-tested in India. Irizar S.Coop., as a part of the technology transfer, has trained the Irizar- TVS workmen at the Ormaiztegi factory in Spain and also has deputed its workmen to the Indian factory for training as well as for setting process and quality standards.
With the upcoming factory, Irizar-TVS is geared to manufacture its international standard bus in the next fiscal. It is now keen on increasing its share in luxury and institu- tional segments, besides increasing its export share with Ashok Leyland Ltd.
Mr. Subramanian disclosed that the new plant would have state-of-the-art welding, painting and finishing systems. It will have a better process flow which will help in improving the method of working, improving productivity, quality, as well as timely delivery of buses to customers.
For the year ended March 2007, the gross revenue for Irizar-TVS was Rs. 56 crores. With the current export boom, the company is targeting 1,400 buses for the current fiscal with a targeted revenue of Rs. 85 crores. With the new plant expected to add an initial capacity to manufacture 1,000 luxury buses, Irizar-TVS is targeting annual sales of close to 2,700 buses by 2010. w
Mr. N. Subramanian, President, Irizar-TVS, told MOTORINDIA that currently the company has limited presence in the luxury segment and that it is quite confident the new facility would help it in establishing a brand name for Irizar-TVS in the luxury bus segment.
Irizar-TVS Ltd. was established in early 2001 with equal equity participation of the three parties. The company has capac
ity to manufacture buses for all applications, but concentrates mainly on luxury and institutional segments, apart from export to the Middle-East and African countries effected through Ashok Leyland Ltd. Currently, more than 80 per cent of the production goes for export and the balance 20 per cent for the domestic market.Globally, Irizar is one of the leading luxury coach makers with market leadership in Spain. It is Europe’s second biggest producer by volume, and is commercially active in 71 countries. The company has produced some award winning luxury bus designs like Intercentury and Irizar PB.
Irizar has been actively involved in developing products to suit the Indian market. It has already transferred the technology for manufacturing the Intercentury model which will be launched in the Indian market very soon. The bus will be built on Ashok Leyland’s 260 hp 12 metre bus chassis.
Irizar-TVS has built nearly 10 buses on the Intercentury platform and they are being road-tested in India. Irizar S.Coop., as a part of the technology transfer, has trained the Irizar- TVS workmen at the Ormaiztegi factory in Spain and also has deputed its workmen to the Indian factory for training as well as for setting process and quality standards.
With the upcoming factory, Irizar-TVS is geared to manufacture its international standard bus in the next fiscal. It is now keen on increasing its share in luxury and institu- tional segments, besides increasing its export share with Ashok Leyland Ltd.
Mr. Subramanian disclosed that the new plant would have state-of-the-art welding, painting and finishing systems. It will have a better process flow which will help in improving the method of working, improving productivity, quality, as well as timely delivery of buses to customers.
For the year ended March 2007, the gross revenue for Irizar-TVS was Rs. 56 crores. With the current export boom, the company is targeting 1,400 buses for the current fiscal with a targeted revenue of Rs. 85 crores. With the new plant expected to add an initial capacity to manufacture 1,000 luxury buses, Irizar-TVS is targeting annual sales of close to 2,700 buses by 2010. w
