Kögel semi-trailer sales treble on Y-o-Y

The Italian trailer market has recovered significantly. In 2014 nearly five per cent more semi-trailers were registered than the year before. In the first two months of 2015, as much as 50 per cent more semi-trailers were registered than in the same period of 2014. The number of registrations of Kögel semi-trailers also reflects this fact.

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Kögel sold 524 semi-trailers and more than tripled its sales year-on-year from 2013. The new sales structure, which was introduced in 2014, and Massimo Dodoni, Sales Manager – South-East Europe, have been the driving force behind this growth.

In order to continue to meet the increasing demand for Kögel semi-trailers quickly and competently, Massimo Dodoni has been further expanding his Italian team since the beginning of 2015: four sales representatives and two dealers are leading Kögel to success all over Italy. A market share of over 15 per cent in the first quarter of 2015 makes Kögel the market leader in Italy and is paving the way to a successful 2015.