Located at Panchkula, close to Chandigarh, the service station especially set up for catering to Mercedes-Benz buses – both two and multi-axle, embodies all the brand attributes of Mercedes-Benz, at par with global standards. Spread over a sprawling area of 30,000 sq.ft. with a team of highly trained personnel, the workshop reflects an initial investment of INR 30+ lakhs in its establishment including the infrastructure, machinery and tools.
This service station has the capacity to service two buses daily ensuring on time service and maintenance support to the customers in Chandigarh, Punjab, Haryana and other neighbouring areas. Additionally the service station offers a broad suite of functionalities such as body & paint repair, wheel alignment, etc. The technical support staff from the service station has undergone extensive training by Mercedes-Benz to cater to diverse customer requirements and ensuring high quality delivery.
On the inauguration of the service station, Dr. Wilfried Aulbur, Managing Director & CEO, Mercedes-Benz India, said: “After-sales service constitutes a substantial component in the customer’s ownership experience and drives brand loyalty significantly. Our customers appreciate that they can get the latest and the best from the Mercedes-Benz stable, backed by the most extensive after-sales service network as compared to any other luxury player in India. Continuing to extend a similar expertise to our commercial vehicles segment, this new service station will be the first to cater to our crucial North Indian markets, comprising Chandigarh, Punjab, Haryana and other adjoining cities.”
Dr. Aulbur further added: “It is our constant endeavour to work with people who share the same passion and commitment towards the customers: our association with PMG Automobiles is a testimony to that commitment and a step towards establishing a world-class ownership experience for our customers of Chandigarh as well as other adjoining cities.”
The market for high-end city buses is lucrative. It is estimated at an approximately 500 units per annum and expected to grow by 20 per cent each year. Mercedes-Benz India sees a potential in this niche market and as such plans to offer with solutions that are been successfully operated in similar operating conditions in other parts of the world. With the overwhelming response received for the two and multi-axle buses both from Government organizations as well as private fleet operators, setting up of after-sales service station is the naturally the next step forward towards ensuring smooth world class after-sales service experience.
Commenting about the new venture, Mr. Mohit Pratp Singh, Principal owner, PMG Automobiles Pvt. Ltd., stated: “We are proud to begin our association with a prestigious brand like Mercedes-Benz. With the strong support of our qualified and trained professionals, we at PMG Automobiles will put in every effort to provide customers with an unmatched after-sales service backup and delivery for years to come. Chandigarh has emerged as strong luxury market and we realize that there is significant potential not just from Chandigarh but also from the adjoining cities. Our focus will be to reach out to the existing and potential customers in a step-by-step manner.”
The company has an extensive network of with its presence in 27 cities with 57 touch points, which is the largest as compared to any luxury player in India.