Pricol partners with Heilongjiang Tianyouwei Electronics Co Ltd (TYW) for Driver Information System Solutions

Pricol limited , one of India’s leading automotive technology companies, has announced a technology and supply partnership with Heilongjiang Tianyouwei Electronics Co Ltd, (TYW), a company duly incorporated under the laws of People’s Republic of China for advanced technologies in Driver Information System Solutions for Indian vehicle makers across various vehicle segments.

 (From Left) Dong Fang, President of TYW, Wang Wenbo, Chairman of TYW, Vikram Mohan, Managing Director of Pricol Limited and Lakshmi N Mohan, Managing Director of Pricol Holdings Limited.

Pricol has entered into a Co-operation Agreement for Technology and Supply of Parts and Systems with TYW for advanced technologies in Driver Information System Solutions including e-cockpit, Heads up Display (HUD), etc. TYW will support Pricol exclusively on the projects identified for such advance technologies in Driver Information System for various vehicle segments in Indian market. In addition to the technology, Pricol will source components and/or sub-assemblies from TYW as part of the supply arrangement.

Commenting on the partnership, Vikram Mohan, Managing Director, Pricol Limited said, This partnership with TYW is a testament to our commitment to driving innovation in the Indian automotive sector. We are confident that our efforts will help in providing state-of-the-art solutions in the Driver information system space, where Pricol has a dominant position in Indian market. Pricol’s domain expertise combined with TYW’s technological prowess marks a significant step towards achieving a vision of enhancing the driving experience for Indian Customers.”

Heilongjiang Tianyouwei Electronics was founded in 1998, headquartered at Suihua City, China. The Company is in the business of manufacturing Driver Information System, Control Panels, e-cockpit solutions and displays for automotive and industrial applications. Heilongjiang Tianyouwei Electronics is China’s one of the largest Driver Information System manufacturers supplying to various OEMs globally.