Red Dot Design Award 2015 for Hankook Tire

Premium tire maker Hankook has announced that its Smart Control AW02 has received the prestigious Red Dot Award: Product Design 2015 in the ‘Vehicle Accessories’ category. This proves Hankook’s excellence in technology as the tread design has a direct impact on the driving performance.

hankook

Hankook’s SmartControl AW02 met the Red Dot Design Award jury’s criteria of degree of innovation, functionality, ecological compatibility and durability. It was bestowed with the award among nearly 5,000 entries from 56 countries as the best product in its category by Red Dot’s international panel of judges. The Award is internationally recognized as a seal of quality.

“Hankook once again has been recognized for its innovative technology through the prestigious Red Dot Design Award,” said Mr. Gangseung ‘Tony’ Lee, Vice President of Marketing and Sales of Hankook Tire Europe. “In keeping with our commitment to technological leadership, Hankook will continue to develop and introduce cutting-edge products.”

The award-winning SmartControl AW02 is the winter truck & bus radial for severe weather condition. Providing superior traction on snowy and icy roads with Hankook’s advanced 3D Kerfs technology, it ensures increased durability. Also, wide tread design creates an improved contact shape while its groove & lug design protects the rubber of SmartControl AW02 from cracking in even harsh driving conditions.