SML Isuzu Ltd. (formerly known as Swaraj Mazda Ltd.), recently launched its Executive LX fully-built AC buses suitable for tourist, school and staff transportation in Trissur of Kerala State.
Mr. V. Nilakantan, Chief Manager – Marketing of SML Isuzu, while talking to Mr. R. Natarajan, Managing Editor and Publisher, MOTORINDIA, informed that the new Executive LX bus is BS-IV-compliant and comes with a 2×1 19+1 reclining push back seating configuration and 2X2 28+1 semi-reclining high back seating on 4240 WB fully-built buses. He further added that the new vehicle is equipped with individual AC louvers & reading lamps, ABS, air brake, power steering, anti-skid flooring, LCD screens, music system and individual mobile charger ports.
Since the school bus season is fast-approaching, SML Isuzu, a market leader in the particular segment, is fully-confident of capturing a lion’s share of business with the newly-launched products. With sale of BS-IV vehicles stabilizing, the company expects good sale volumes in the coming year.
SML Isuzu buses are among the most-preferred ones in the Kerala market. Mr. Dicklus C. Valloor, Managing Director, Valloor Motors Pvt. Ltd., Trissur, said that the overwhelming response among the customers who participated in the bus launch reflected their confidence on the product and the company.
SML Isuzu had appointed Valloor Motors as an authorized dealer for sales, service and spares for Trissur district in November 2015. In just over a year, the dealer has sold over 200 vehicles, capturing a sizeable market share of nearly 30 per cent.
