Strengthening market hold in Europe

TVS Srichakra Ltd. unveiled the latest agri radial tire ‘TIGERTRAC’ for the European and global markets at the recently-held ‘Agritechnica 2013’ in Hanover.

To be marketed under the TVS Eurogrip brand, the TIGERTRAC is most suited to address farm and road use. It offers best flotation and excellent road performance with low fuel consumption and high resistance to wear and tear.

The TIGERTRAC will initially come in the AR65 Series in six different size variants, catering to a majority of farm applications and features Envirotech, an environmental-friendly technology and a novel manufacturing process. This new technology offers outstanding flotation at very high loads, ride & comfort, low noise and high wear & irregular wear resistance performance up to 65 kph.

The TIGERTRAC tires are manufactured on “unique” compact tire building machines capable of assembling the many components in “one revolution” fully automated deposition, resulting in outstanding uniformity/harmonics of the tire.

Mr. P. Vijayaraghavan, Director, TVS Srichakra, said: “We are pleased to offer TIGERTRAC AR65 to the European market. AR65 featuring Envirotech by TVS Eurogrip is a one-stop solution for all farmers and contractors who would like to have the best profit margins, field efficiency, fuel consumption and operating costs all packaged under one solution.”

The company has already strengthened its presence in Europe year on year with the Eurogrip range of off-highway tires.